In general, Air China meets the expectations of reviewers as being acceptable, particularly the seat, but is not considered competitive with other first class products. Amenity kits and bedding are also reported as below average. IFE screens vary in quality based on the aircraft, and western selection of shows is generally limited. Some good wines can be on offer, but the overall drink program is generally below a first class product. However, concerns were cited with the food and drink, with some reviewers reporting food that was unappetizing or inedible, or at best, business class grade.
Air China first class reviews noted that the hard product is generally great, with a large, spacious seat, and the service is well-intentioned and friendly, if not the most polished. Air China has an acceptable first class product.